Chas BayfieldOct 24, 20233 minTikTok ads. They're alright.I’m seeing a lot of posts on LinkedIn at the moment where people are either glorifying classic ads or mourning the demise of “the idea.”...
Chas BayfieldJun 27, 20234 minAnd the Winner is...!!!I’ve just gone through the 34 excellent Grand Prix winning entries at the 2023 Cannes Lions, and it’s interesting seeing the trends that...
Chas BayfieldOct 1, 20213 minBinning the TissueBack in 2018, I was having an argument about tissue meetings with the HSBC board account director at JWT, Patrick Netherton. Neither of...
Chas BayfieldOct 26, 20202 minThe "single use" spoon that found a home.Back in February, I was fortunate enough to fly to Australia to visit family. On the way out, I flew Emirates. Despite sitting in...