In 2017, Shell's developed the Gravity Light. This device uses bags of flour as weights to power a light so that people in developing countries can stop using dangerous kerosine lamps. The lights give enough light to read a child a bedtime story and I was commissioned to rewrite 50 classic folk tales from around the globe for the project. Here is a small selection, the rest I am slowly putting on YouTube. The overall campaign won Cannes Gold. Created for JWT.